OBJECTIVE
Showcase LANCO to blue chip brands and high value customers of American Airlines on the heels of their Hallelujah Nights album release while gaining money-can’t-buy exposure on American Airlines flights during the busiest travel season of the year.
BEAVER CREEK CELEBRITY SKI PERFORMANCE
LANCO took over the Beaver Creek resort in Colorado at the peak of ski season to entertain American Airlines top clients, VIPs and brand partners.
AMERICAN AIRLINES CENTER STAGE ARTIST SPOTLIGHT
AMERICAN WAY MAGAZINE
CENTER STAGE TAKEOVER – Listen below
IN-FLIGHT AMPLIFICATION
December Entertainment sizzle runs across “inactive” screens and is available via the mobile app.
HALLELUJAH NIGHTS FEATURED ALBUM
Prominent visibility in the music carousel.
SOCIAL ENGAGEMENT
Check out our Center Stage feature on your @AmericanAir flights in December to hear an exclusive interview about the making of Hallelujah Nights! pic.twitter.com/SQSEUcDNa1
— LANCO (@LancoMusic) December 12, 2018